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Internet Marketing Case Study: CASCO

Mar 17, 2015

The Business

CASCO has been serving the food preparation industry for more than forty years. Their factory trained and certified professionals have the experience needed to repair all sorts of different commercial appliances, ranging from ovens to ice makers to dishwashers.



The Goals

CASCO came to Fitz Designz for help in pulling potential customers to their website from internet searches. 



The Strategy

Fitz Designz implemented a custom local internet marketing strategy designed to bring new visitors to the site and drive them to request a service or request more information via a contact form. Our efforts included keyword research, content writing, content marketing, search engine optimization, pay per click advertising, social media advertising, email marketing, business directory listings management, and social media creation.



The Results

+53%

Organic Traffic

+37%

Search Conversions

+411%

Page Views

We have been working with Fitz Designz for over 5 years. They helped us redesign and launch a brand new website in 2010. After the launch of our site, we started SEO, and PPC with Fitz Designz as well. Just recently we have started a content blogging campaign also. We we have seen large growth of our website visits. What I like best about Fitz Designz is the quarterly reporting and that they are continually looking for ways to improve our search ranking.

Frank Geldert, Owner, CASCO

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