WELCOME TO THE FITZ DESIGNZ BLOG!


Insights From The Experts At Fitz Designz

The latest Internet marketing and Web design strategies, techniques advice, and insights for anyone interested in online marketing or web design. Find the latest digital marketing strategies to grow your insurance business online.

Isometric illustration of stacked digital UI panels and dashboards in white, blue, and purple.
By Jacob Fitzpatrick July 16, 2026
Websites don't fail all at once. These five signs mean yours is quietly costing you leads, and what to do about it.
Small brick corner building at a sunlit street intersection with car light trails and trees nearby
By Jacob Fitzpatrick July 9, 2026
Google ranks local listings on relevance, distance, and prominence. Here's which Google Business Profile factors actually move the needle.
Lit corner shop at dusk on a quiet street, viewed from above between dark buildings
By Fitz Designz July 3, 2026
AI search tools pull from your Google Business Profile. Here's which fields matter most and why "set it and forget it" no longer works.
Hands holding a smartphone showing a map at dusk, with a blurred vehicle and houses in the background
By Fitz Designz June 23, 2026
Your Google Business Profile controls map pack placement, local search ranking, and AI recommendations. Here's what to maintain and why it matters.
Person standing at a wooden table using a laptop in a modern office with a coffee mug nearby.
By Fitz Designz June 15, 2026
Five digital marketing fundamentals, press releases, backlinks, social media, site structure, and blogging, that build real visibility right now.
Hand holding smartphone with glowing network map overlooking a quiet suburban street at dusk
By jacob June 12, 2026
Learn how customers find local HVAC, plumbing, and contractor businesses online in 2026 — from Google Maps to AI search.
Woman working at a desk with dual monitors showing analytics dashboards in a bright home office
By Fitz Designz June 4, 2026
Stop tracking vanity metrics. Learn which digital marketing numbers actually connect your spend to leads, calls, and revenue.
Modern glass-front building at dusk with glowing network lines and floating light orbs over a misty street
By Fitz Designz May 26, 2026
AI search is recommending local businesses directly. Here's what signals matter and how to stay visible beyond Google.
Illustration:
By Fitz Designz February 19, 2026
Learn how to optimize your Google Business Profile to rank higher in local map results and capture more high-intent local customers.
A desktop view with
By Fitz Designz February 9, 2026
Learn the 2026 local SEO framework focused on trust, consistency, and AI signals to earn stable map pack and local search rankings.
Laptop screen displaying multiple data charts and graphs, blue and orange color scheme.
By Fitz Designz December 22, 2025
AI search feels new, but core SEO principles remain the same. Prioritize quality, clarity, and original insight for lasting results.
A notebook with a website wireframe sketch, a pen, and a smartphone on a wooden surface.
By Fitz Designz December 17, 2025
Cheap websites don’t break—they underperform quietly, costing leads, momentum, and long-term growth.
Blue graphic:
By Fitz Designz November 10, 2025
Discover how the 2026 Local Search Ranking Factors align with real-world data from Fitz Designz. See what actually drives visibility and leads for local contractors, brokers, and service-area businesses.
Person sketching an SEO diagram in a notebook, including
By Fitz Designz October 24, 2025
Contractors, boost local leads with proven SEO. Learn strategies for GMB, keywords, reviews, backlinks & more.
Laptop displaying Google homepage on a desk next to pencils, a plant, and a cup of coffee.
By Fitz Designz October 10, 2025
If your website isn’t showing up on Google, don’t panic. Learn why older or outdated websites struggle to rank — and how a professional redesign with modern SEO can help your business get seen online.
By Fitz Designz October 8, 2025
Learn 12 of the most common digital marketing terms every business owner should know. From SEO and PPC to ROAS and conversions, this glossary simplifies marketing jargon so you can make smarter decisions about your online strategy.
White tiles spelling
By Fitz Designz September 29, 2025
Boost your visibility with smart local content. Learn the common SEO mistakes, best practices, & how to optimize for your community’s search intent.
Website design showcasing a desktop, tablet, and smartphone with a real estate photo gallery.
By Fitz Designz September 22, 2025
Discover the new website for Neil Peoples Architecture, featuring a simple two-page design with a stunning portfolio showcase. Explore custom homes and rural estates crafted across Sonoma County and Wine Country since 2001.
A group of people are sitting at a table with laptops.
By Fitz Designz August 7, 2025
Learn how combining GEO with SEO enhances visibility, boosts engagement, and targets local audiences in today’s AI-powered digital landscape.
Real Esta
By Fitz Designz August 3, 2025
Check out the newly redesigned Shultz Real Estate website, featuring a clean, modern design, easy navigation, and full SEO optimization to enhance the user experience and improve visibility.
Isometric illustration of stacked digital UI panels and dashboards in white, blue, and purple.
By Jacob Fitzpatrick July 16, 2026
Websites don't fail all at once. These five signs mean yours is quietly costing you leads, and what to do about it.
Small brick corner building at a sunlit street intersection with car light trails and trees nearby
By Jacob Fitzpatrick July 9, 2026
Google ranks local listings on relevance, distance, and prominence. Here's which Google Business Profile factors actually move the needle.
Lit corner shop at dusk on a quiet street, viewed from above between dark buildings
By Fitz Designz July 3, 2026
AI search tools pull from your Google Business Profile. Here's which fields matter most and why "set it and forget it" no longer works.
Hands holding a smartphone showing a map at dusk, with a blurred vehicle and houses in the background
By Fitz Designz June 23, 2026
Your Google Business Profile controls map pack placement, local search ranking, and AI recommendations. Here's what to maintain and why it matters.
Person standing at a wooden table using a laptop in a modern office with a coffee mug nearby.
By Fitz Designz June 15, 2026
Five digital marketing fundamentals, press releases, backlinks, social media, site structure, and blogging, that build real visibility right now.
Hand holding smartphone with glowing network map overlooking a quiet suburban street at dusk
By jacob June 12, 2026
Learn how customers find local HVAC, plumbing, and contractor businesses online in 2026 — from Google Maps to AI search.
Woman working at a desk with dual monitors showing analytics dashboards in a bright home office
By Fitz Designz June 4, 2026
Stop tracking vanity metrics. Learn which digital marketing numbers actually connect your spend to leads, calls, and revenue.
Modern glass-front building at dusk with glowing network lines and floating light orbs over a misty street
By Fitz Designz May 26, 2026
AI search is recommending local businesses directly. Here's what signals matter and how to stay visible beyond Google.
Illustration:
By Fitz Designz February 19, 2026
Learn how to optimize your Google Business Profile to rank higher in local map results and capture more high-intent local customers.
A desktop view with
By Fitz Designz February 9, 2026
Learn the 2026 local SEO framework focused on trust, consistency, and AI signals to earn stable map pack and local search rankings.
Show More